/* Ideas stay legible in every Avada link state. */
body.ir-site .project,body.ir-site .project:visited{color:#f7f7fa!important;text-decoration:none!important}
body.ir-site .project .project-title h3,body.ir-site .project .project-title .arrow{color:#f7f7fa!important;transition:color .22s,background .22s,border-color .22s,transform .22s}
body.ir-site .project:hover .project-title h3,body.ir-site .project:focus-visible .project-title h3{color:#43cce5!important}
body.ir-site .project:hover .project-title .arrow,body.ir-site .project:focus-visible .project-title .arrow{color:white!important;background:#bd115c;border-color:#bd115c;transform:rotate(-35deg)}
body.ir-site .project p,body.ir-site .project:hover p{color:#bdbcc9!important}
.ir-site .ir-reference-grid{gap:58px 36px}.ir-site .ir-reference figure{aspect-ratio:1.5;background:#eeedf2!important}.ir-site .ir-reference figure>img{height:100%!important;aspect-ratio:auto;object-fit:contain!important;padding:20px;box-sizing:border-box;background:#f7f7f5}.ir-site .ir-reference .project-title h3{font-size:clamp(23px,2.2vw,31px);line-height:1.15}.ir-site .ir-reference .project-title .arrow{flex-shrink:0}.ir-site .ir-reference p{font-size:14px}.ir-site .ir-all-work{margin-top:55px;border-top:1px solid #ffffff25;padding-top:30px;text-align:right}.ir-site .ir-all-work a{color:#fff!important}.ir-site .ir-all-work a:hover{color:#43cce5!important}
.ir-site .ir-type-cover{position:relative;width:100%;height:100%;min-height:280px;overflow:hidden;display:flex;flex-direction:column;justify-content:space-between;padding:36px;color:#fff;background:#293747;isolation:isolate}.ir-site .ir-type-cover>*{position:relative;z-index:1}.ir-site .ir-type-cover strong{font-size:clamp(34px,3.2vw,52px);line-height:1.05;letter-spacing:-.055em;max-width:90%}.ir-site .ir-cover-label{font:10px/1.5 Arial,sans-serif;letter-spacing:2px;opacity:.8}.ir-site .ir-cover-discipline{font:13px/1.5 Arial,sans-serif;max-width:80%}.ir-site .ir-type-cover i{position:absolute;z-index:0;right:-12%;top:10%;width:62%;aspect-ratio:1;border:38px solid #ffffff14;border-radius:50%;transform:rotate(-25deg);transition:transform .8s}.ir-site .project:hover .ir-type-cover i{transform:rotate(15deg) scale(1.12)}
.ir-site .ir-cover-hamburg{background:linear-gradient(130deg,#145466,#227d8e)}.ir-site .ir-cover-md{background:linear-gradient(125deg,#593321,#ad6541)}.ir-site .ir-cover-buddies{background:linear-gradient(125deg,#344c36,#6a8051)}.ir-site .ir-cover-krause{background:linear-gradient(125deg,#243142,#4b6681)}.ir-site .ir-cover-hospital{background:linear-gradient(125deg,#422f51,#775275)}.ir-site .ir-cover-raps{background:linear-gradient(125deg,#593332,#975d42)}
/* Case profiles: actual artwork where available, editorial covers otherwise. */
.ir-site .ir-case-hero{background:#101014;color:#fff;padding-bottom:55px}.ir-site .ir-case-hero .ir-breadcrumb{color:#c0bfcb}.ir-site .ir-case-opening{display:grid;grid-template-columns:1fr 1.05fr;gap:65px;align-items:center;padding:48px 0}.ir-site .ir-case-opening h1{font-size:clamp(44px,4.8vw,76px);line-height:1.04;color:#fff;letter-spacing:-.06em;margin:20px 0 30px}.ir-site .ir-case-opening p{font-size:18px;color:#c5c4d0}.ir-site .ir-case-opening figure{margin:0;border-radius:18px;overflow:hidden;aspect-ratio:1.2;background:#efeff0}.ir-site .ir-case-opening figure>img{display:block;width:100%;height:100%;object-fit:contain;padding:22px;box-sizing:border-box}.ir-site .ir-case-opening .ir-type-cover{height:100%}.ir-site .ir-case-scope{list-style:none;padding:25px 0 0;margin:0;border-top:1px solid #ffffff25;display:grid;grid-template-columns:repeat(3,1fr);gap:25px;font-size:14px;color:#c5c4d0}.ir-site .ir-case-scope li{padding-left:18px;position:relative}.ir-site .ir-case-scope li:before{content:'';position:absolute;left:0;top:.55em;width:5px;height:5px;border-radius:50%;background:#20abcb}.ir-site .ir-case-source{padding-top:25px;padding-bottom:35px}.ir-site .ir-case-source a{color:#60308d!important}
/* Contact: a conversation and a short native form on one screen. */
.ir-site .ir-contact-page{background:#101014;color:#fff;padding-bottom:84px;position:relative}.ir-site .ir-contact-page .ir-breadcrumb{color:#bcbcc8}.ir-site .ir-contact-grid{display:grid;grid-template-columns:minmax(0,.95fr) minmax(0,1.05fr);gap:70px;align-items:start;padding-top:32px}.ir-site .ir-contact-intro{padding:22px 0}.ir-site .ir-contact-intro .eyebrow{color:#43cce5;font-size:11px}.ir-site .ir-contact-intro h1{font-size:clamp(54px,5.8vw,88px);line-height:1;letter-spacing:-.065em;color:#fff;margin:30px 0}.ir-site .ir-contact-lead{max-width:440px;font-size:20px;line-height:1.65;color:#c8c7d2}.ir-site .ir-contact-person{display:flex;gap:22px;align-items:center;margin:35px 0 22px}.ir-site .ir-contact-person img{width:96px;height:112px;object-fit:cover;border-radius:14px;object-position:55% center}.ir-site .ir-contact-person div{display:flex;flex-direction:column;gap:5px}.ir-site .ir-contact-person strong{font-size:22px;letter-spacing:-.02em}.ir-site .ir-contact-person span{font-size:13px;color:#bcbac9}.ir-site .ir-contact-email{display:inline-flex;gap:18px;align-items:center;max-width:100%;font-size:clamp(17px,1.65vw,24px);font-weight:600;color:#fff!important;text-decoration:none!important;border-bottom:1px solid #77727f;padding:10px 0}.ir-site .ir-contact-email:hover{color:#43cce5!important;border-color:#43cce5}.ir-site .ir-contact-email .arrow{width:22px;flex-shrink:0}.ir-site .ir-contact-direct{font-size:13px;color:#bcbac9;margin:12px 0 32px}.ir-site .ir-contact-next{padding:25px 0;border-top:1px solid #ffffff25;max-width:440px}.ir-site .ir-contact-next>span{font-size:11px;letter-spacing:1.7px;text-transform:uppercase;color:#43cce5}.ir-site .ir-contact-next p{font-size:15px;line-height:1.7;color:#bcbac9;margin-top:12px}
.ir-site .ir-contact-card{padding:38px;background:#f7f7f5;color:#17171e;border-radius:22px;border-top:5px solid #bd115c;box-shadow:0 22px 80px #0003}.ir-site .ir-contact-card .eyebrow{color:#754395;font-size:10px}.ir-site .ir-contact-card h2{font-size:clamp(32px,3vw,44px);line-height:1.06;letter-spacing:-.05em;margin:17px 0}.ir-site .ir-contact-card>p{font-size:15px;color:#64626e;line-height:1.6;margin-bottom:23px}.ir-site .ir-contact-test{font-size:11px;line-height:1.5;padding:11px 13px;background:#eae6ef;color:#645670;border-radius:7px;margin:0 0 23px}.ir-site .ir-contact-card .fusion-form-field{margin:0 0 20px!important}.ir-site .ir-contact-card input:not([type=checkbox]):not([type=hidden]),.ir-site .ir-contact-card select,.ir-site .ir-contact-card textarea{background:#fff!important;border:1px solid #cbc9d2!important;border-radius:9px!important;color:#17171e!important;padding:12px 14px!important}.ir-site .ir-contact-card input:not([type=checkbox]):not([type=hidden]),.ir-site .ir-contact-card select{height:50px!important}.ir-site .ir-contact-card textarea{min-height:135px;resize:vertical}.ir-site .ir-contact-card label{font-size:13px!important;font-weight:600!important;line-height:1.5}.ir-site .ir-contact-card .fusion-form-consent-field label{font-weight:400!important;font-size:12px!important}.ir-site .ir-contact-card .fusion-form-consent-field input{accent-color:#653a98}.ir-site .ir-contact-card .fusion-button{width:100%;min-height:56px!important;background:#17171e!important;color:#fff!important;border-color:#17171e!important}.ir-site .ir-contact-card .fusion-button:hover{background:#bd115c!important;border-color:#bd115c!important}.ir-site .ir-contact-card .fusion-button:focus-visible{outline:3px solid #1b8ca5;outline-offset:4px}.ir-site .ir-contact-card p.ir-contact-privacy{font-size:11px;margin:15px 0 0;line-height:1.6}.ir-site .ir-contact-privacy a{color:#60308d;text-decoration:underline;text-underline-offset:3px}.ir-site .ir-contact-after{padding:80px 0;background:#eeedf2}.ir-site .ir-contact-after h2{font-size:clamp(35px,3.8vw,56px);line-height:1.08;margin:20px 0 45px}.ir-site .ir-contact-hints{display:grid;grid-template-columns:repeat(3,1fr);gap:40px}.ir-site .ir-contact-hints>div{border-top:1px solid #c7c3cf;padding-top:20px}.ir-site .ir-contact-hints span{font-size:12px;color:#754395}.ir-site .ir-contact-hints h3{font-size:25px;margin:20px 0 15px}.ir-site .ir-contact-hints p{font-size:16px;color:#64626e}
/* Four scroll chapters. Normal scroll, no wheel interception. */
.ir-site .ir-story-v2{padding:60px 0;background:#101014}.ir-site .ir-story-v2 .zoom-sticky{height:auto;overflow:hidden;padding:40px 20px}.ir-site .ir-story-heading{position:relative;z-index:2;text-align:center}.ir-site .ir-story-heading .eyebrow{justify-content:center;color:#c3bfce;font-size:10px}.ir-site .ir-story-heading h2{font-size:clamp(38px,4.2vw,65px);line-height:1.05;color:#fff;margin:15px 0 30px}.ir-site .ir-story-visual{width:min(1080px,85vw);margin:auto;border-radius:16px;background:#f7f7f5;overflow:hidden;box-shadow:0 20px 100px #653a9820}.ir-site .ir-story-visual img{display:block;width:100%;height:auto;object-fit:contain}.ir-site .ir-story-copy{position:relative;text-align:center;margin:30px 0}.ir-site .ir-story-beat{display:none}.ir-site .ir-story-beat[data-beat="3"]{display:block}.ir-site .ir-story-beat>span{font-size:10px;letter-spacing:1.7px;text-transform:uppercase;color:#bdb9c9}.ir-site .ir-story-beat p{font-size:clamp(21px,2.3vw,32px);line-height:1.2;margin:13px 0 15px;color:#fff}.ir-site .ir-story-beat .textlink{color:#fff!important;font-size:13px}.ir-site .ir-story-beat .textlink:hover{color:#43cce5!important}.ir-site .ir-story-chapters{display:none}.ir-site .ir-story-skip{position:relative;display:flex;align-items:center;justify-content:center;gap:10px;color:#c1bdca!important;font-size:10px}.ir-site .ir-story-skip .arrow{width:15px;height:15px}.ir-site .ir-story-halo{position:absolute;inset:15% -10%;background:radial-gradient(ellipse,#653a9840,transparent 65%);pointer-events:none}
.motion-ready .ir-site .ir-story-v2{height:470svh;padding:0}.motion-ready .ir-site .ir-story-v2 .zoom-sticky{position:sticky;top:var(--ir-nav-height,88px);height:calc(100svh - var(--ir-nav-height,88px));padding:0;perspective:1300px}.motion-ready .ir-story-heading{position:absolute;top:6%;left:4%;right:4%;opacity:var(--heading-alpha,1);transform:translateY(calc(var(--progress,0)*-50px));pointer-events:none}.motion-ready .ir-story-heading h2{font-size:clamp(34px,3.4vw,54px)}.motion-ready .ir-story-visual{position:absolute;top:49%;left:50%;width:min(1050px,80vw);margin:0;transform:translate(-50%,-50%) scale(var(--visual-scale,1.1)) rotateX(var(--visual-tilt,8deg));will-change:transform;border-radius:var(--visual-radius,20px);max-height:42%;aspect-ratio:2.35;display:flex;align-items:center}.motion-ready .ir-story-visual img{width:100%;height:100%;object-fit:contain;transform:scale(var(--image-scale,2.4)) translate(var(--image-x,3%),var(--image-y,8%));will-change:transform}.motion-ready .ir-story-copy{position:absolute;left:6%;right:6%;bottom:14%;height:95px;margin:0}.motion-ready .ir-story-beat{display:block;position:absolute;inset:0;opacity:var(--beat-alpha,0);transform:translateY(calc((1 - var(--beat-alpha,0))*20px));visibility:hidden;pointer-events:none}.motion-ready .ir-story-beat.is-current{visibility:visible;pointer-events:auto}.motion-ready .ir-story-chapters{position:absolute;bottom:7%;left:50%;transform:translateX(-50%);width:min(560px,80%);display:grid;grid-template-columns:repeat(4,1fr);gap:12px;text-align:left}.motion-ready .ir-story-chapters span{font-size:9px;letter-spacing:1px;color:#bcb7c8;padding-top:10px;border-top:2px solid #ffffff20;transition:color .2s,border-color .2s}.motion-ready .ir-story-chapters span.is-current{color:#fff;border-color:#e71a66}.motion-ready .ir-story-skip{position:absolute;bottom:2%;right:4%;z-index:3}.motion-ready .ir-story-v2 .story-progress{bottom:0}
@media(max-width:1000px){.ir-site .ir-contact-grid{gap:34px;grid-template-columns:.9fr 1.1fr}.ir-site .ir-contact-card{padding:28px}.ir-site .ir-case-opening{gap:32px}.ir-site .ir-type-cover{padding:27px}}
@media(max-width:700px){.ir-site .ir-reference-grid{gap:40px}.ir-site .ir-reference figure{aspect-ratio:1.35}.ir-site .ir-reference figure>img{padding:12px}.ir-site .ir-type-cover{min-height:0;padding:26px}.ir-site .ir-type-cover strong{font-size:38px}.ir-site .ir-cover-discipline{font-size:11px}.ir-site .ir-reference .project-title h3{font-size:25px}.ir-site .ir-reference .project-title .arrow{padding:10px}.ir-site .ir-reference p{font-size:12px}.ir-site .ir-case-opening{grid-template-columns:1fr;padding:25px 0;gap:30px}.ir-site .ir-case-opening h1{font-size:44px}.ir-site .ir-case-opening p{font-size:17px}.ir-site .ir-case-opening figure{aspect-ratio:1.3}.ir-site .ir-case-scope{grid-template-columns:1fr;gap:15px}.ir-site .ir-contact-grid{grid-template-columns:1fr;padding-top:5px;gap:20px}.ir-site .ir-contact-intro h1{font-size:61px;max-width:100%}.ir-site .ir-contact-lead{font-size:18px}.ir-site .ir-contact-person{margin-top:25px}.ir-site .ir-contact-person img{width:76px;height:86px}.ir-site .ir-contact-next{display:none}.ir-site .ir-contact-card{padding:25px 20px;border-radius:18px}.ir-site .ir-contact-card h2{font-size:36px}.ir-site .ir-contact-page{padding-bottom:45px}.ir-site .ir-contact-after{padding:50px 0}.ir-site .ir-contact-after h2{font-size:37px;margin-bottom:30px}.ir-site .ir-contact-hints{grid-template-columns:1fr;gap:25px}.ir-site .ir-contact-hints h3{font-size:25px;margin:12px 0}.ir-site .ir-contact-hints p{margin-bottom:0}.motion-ready .ir-site .ir-story-v2{height:390svh}.motion-ready .ir-story-heading{top:8%}.motion-ready .ir-story-heading h2{font-size:34px}.motion-ready .ir-story-visual{width:92vw;top:46%;aspect-ratio:1.65;max-height:41%}.motion-ready .ir-story-visual img{object-fit:contain}.motion-ready .ir-story-copy{bottom:17%;height:82px;left:7%;right:7%}.motion-ready .ir-story-beat p{font-size:23px}.motion-ready .ir-story-chapters{bottom:8%;width:86%;gap:8px}.motion-ready .ir-story-skip{bottom:2.5%}.ir-site .ir-story-heading .eyebrow{font-size:9px}}
@media(max-width:380px){.ir-site .ir-contact-intro h1{font-size:53px}.ir-site .ir-contact-email{font-size:16px}.ir-site .ir-type-cover strong{font-size:33px}}
@media(prefers-reduced-motion:reduce){.ir-site .project img,.ir-site .project .arrow,.ir-site .ir-type-cover i{transform:none!important;transition:none!important}}

/* Keep scroll captions centered despite the global reading-width rule. */
.ir-site .ir-story-beat p{width:100%;max-width:none!important;text-align:center;margin-left:auto;margin-right:auto}
@media(max-width:700px){.motion-ready .ir-story-copy{height:100px}}